After 30 years of managing sales operations for hotel conference centers and convention centers, when Shari Pash Berger decided to go into business for herself, it made perfect sense to continue to serve the industry she was a part of for so long. Now in it’s second year, her business,
Hospitality Selling Solutions is turning out to have an even broader appeal than she anticipated.
“I’ve been involved with nonprofit associations though my work, and I felt the need to help them to grow,” Berger says. “Once I started my own business, I had some of my contacts in those nonprofits contact me to ask if I could work with them. I’ve been on the outside looking in, but now I'm working with them.”
Specifically, Berger works with nonprofit associations such as chambers of commerce and professional associations – often the type of nonprofits that interact with the hospitality industry for conferences and events. In order to serve these new clients, Berger has launched a new division of Hospitality Selling Solutions to serve the needs of nonprofit associations.
“Nonprofit associations serve an important role, and their budgets have taken a hit over the last couple of years,” Berger says. “There is a real need for them to be stronger, and the best way for them to be stronger is to strengthen their memberships.”
The new nonprofit association division of Hospitality Selling Solutions offers organizations hands-on assistance with membership recruitment and retention, staff coaching, operations improvement and association accountability.
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