| Follow Us:

Downtown : Innovation & Job News

319 Downtown Articles | Page: | Show All

"Launch Your City" initiative builds brand awareness and presence for local businesses

The “Launch You City” initiative, a partnership between the Lansing Regional Chamber of Commerce (LRCC) and Google, is designed to help local businesses expand their Google listing. 

The free initiative offers kits and services that will allow businesses to make sure they are getting the most out of a Google listing. All the business has to do is go to GYBO.com/Business and click “Find Your Business.” They will then be able to see their Google ranking, add their business if it’s not there, or update their information. Many businesses forget to update their Google listing and that can result in lost business. Google can help your business get discovered locally and globally. “The Google platform is functional and dynamic,” says Michelle Rahl, Director of Marketing & Events at the LRCC, “But you have to be on it to be found.” 

“Businesses who are online, grow at a much faster rate than others,” adds Rahl. The initiative gives them the opportunity for brand awareness and growth and gives them the chance to get their name out there. 

The “Launch Your City” kits, that include posters, email templates, social media copy and more, will be distributed to partners in; Lansing, East Lansing, DeWitt, Grand Ledge, Charlotte, Williamston, Mason, Eaton Rapids, St. Johns and Delta, Delhi and Meridian Townships. 

Source: Michelle Rahl, Lansing Regional Chamber of Commcerce
Author: Allison Monroe, Innovation News Editor

Simple Recycling adds new features to existing recycling programs

Many cities, including Lansing and East Lansing, have recycling programs in place. But, despite the ease with which residents can recycle, there is still a huge amount of material getting thrown in the trash. Traditional curb side recycling programs don’t take materials such as clothing, housewares, tools, kitchenware, etc. Simple Recycling does. 

Because these materials can’t be recycled and because it’s often time consuming to take them to Goodwill, they often end up getting thrown away. Simple Recycling is introducing a new, free, program that will take care of these materials. “Most people just want this stuff out of their house,” says Adam Winfield, President of Simple Recycling, “and 85 percent of it ends up in the trash.” 

Simple Recycling’s program will follow the already existing programs in Lansing and East Lansing and they will provide residents with Green bags to store the items. Then, all they have to do is set the bag by the curb to be picked up. “It’s a new concept applied to an old category,” says Winfield. And he also adds that it will not cost the city or the residents a dime. 

The program will launch in November and they will need to hire at least five drivers and office and support staff. “We are the only company in this area offering this service.” 

Source: Adam Winfield, President, Simple Recycling
Author: Allison Monroe, Innovation News Editor
?

Mid-Michigan Talent Connection educates, assists job seekers and employers

This year’s Mid-Michigan Talent Connection was held on Sept. 11, and while it is in its 5th year, it’s the first since its rebranding. The networking event used to be called “Pinkslip” but due to the negative connotation it was changed. “We wanted to give it a name that said what it is,” says Amanda Dumond, Director of Talent Initiatives at Prima Civitas.

Dumond says there are a lot of employers, small and large that are struggling with filling positions, and a lot of people looking for jobs. The problem arises when many job seekers can’t get past the electronic systems many companies use for employment. To solve that, Dumond says, “We wanted to have a face to face format that didn’t rely on electronic systems.” 

The event offered more than simple networking opportunities. Job seekers learned how to craft a resume, present themselves, follow up after an interview, change their job search strategy and more. The most powerful event, according to Dumond, was the Ask a Recruiter Panel. “There was a lot of back and forth dialogue.”

Another unique aspect was the fact that the event was organized by interns working with the MEDC’s Michigan Shifting Gears program. At the end of the day, many employers were interested in gathering their information. 

The event brought in talent from across the state. 

Source: Amanda Dumond, Director, Talent Initiatives, Prima Civitas
Author: Allison Monroe, Innovation News Editor

Sparrow Medical Group VOA Practice treats area homeless

Since the Sparrow Medical Group VOA practice launched six months ago, serving the area’s homeless, they have averaged over 100 visits per week. 

“The way we provide care is very innovative,” says Patrick Patterson, the physician on staff, “But we are really just touching the tip of the iceberg.” It takes a lot, he added, to set a route to good health in the homeless community. 

They look to help in four areas; medical and mental health, stability, and a place to live/source of income. To help in these areas, the clinic brings together 14 different programs that help with a variety of different conditions. Mental health, addiction, and many disabling conditions are often problems that many homeless can’t get treated for. When they can’t get treatment, they are are unable to work. 

“The most rapid place for innovation is the healthcare system,” says Patterson. By cutting down the number of ER visits and ambulance calls, costs can be lowered all across the community. When someone is kept out of the hospital, the bill isn’t generated and the cost to the taxpayer is lower. When people have decent healthcare, says Patterson, “it’s not always a calamity.” 

The program has also created eight jobs and Patterson says they are just getting started. 

Source: Patrick Patterson, Volunteers of America
?Author: Allison Monroe, Innovation News Editor

ELPL 2.0 Maker Studio to open and encourage community creativity

While many thought libraries were on their way out with the invention of the internet, and then again with the appearance of e-books, they are simply, according to the director of the East Lansing Public Library (ELPL) Kristin Shelley, finding ways to reinvent themselves. One of those reinventions will premiere on October 1st with the grand opening of the ELPL 2.0 Maker Studio. 

Only the second of its kind in the area, Detroit being the closest, the Studio will offer a space that provides the public somewhere to create and share ideas. There will be a 3D printer, recording equipment, design supplies, sewing machines, bike repair facilities, and much more.The public can cut an album, design a brochure, or produce a podcast.  

This reinvention of the library, says Shelley, “gives people the opportunity to create the information. Instead of people just consuming our materials, they can create it themselves.” It’s taking the library beyond books and story time and Shelley is excited that the public will be able to choose the direction they want the space to go. 

There will also be a community loom that will represent the community weaving together. 

The space is possible due to the fundraising efforts of the library and also because of an anonymous donor. 

Source: Kristin Shelley, Director ELPL
Author: Allison Monroe, Innovation News Editor

Mahabir Spa introduces new skin care line, offers "whole approach"

Gita Mahabir has always loved making others feel good about themselves. Cosmetology didn’t take her passion far enough so she got her Masters in counseling and focused on combining her desire to treat outside as well as inside beauty. 

She has taken that concept and opened the Mahabir Spa in Lansing, and introduced a new skin care line. The spa focuses on a “whole approach.”  It opened on September 10th and takes a unique approach on beauty. “Even if you look fabulous,” says Mahabir, “If you’re not feeling fabulous, I didn’t do my job.” Those that come to the spa of course get typical spa treatments but she also asks how she can make customers feel better about themselves. 

Mahabir will be offering a webinar on how taking care of yourself and your skin can help your self-esteem overall. “It’s a step by step process, but I would eventually like to be seen as an educator.” 

Her brand new, unique skin care line, sold in the spa and online, is medical grade and different because of it’s small molecules that are able to sink to a second layer of skin. It also has peptides that put collagen back into the skin. The unique, feathery   cream, complete with Amino Acids, protects and repairs the skin at a cellular level.

Source: Gita Mahabir, Mahabir Spa
Writer: Allison Monroe, Innovation News Editor

EduSTEM offers job training to a very specific audience

EduSTEM is reaching out to a group that may normally have a hard time gaining skills for meaningful employment. 

They provide assessment and computer training for individuals with high functioning autism (HFA) to allow them to find careers in software testing and development. 

Many may not be aware that the traits that many HFA individuals display (extreme focus and highly analytical minds) are the same traits that many IT companies are looking for in new hires. EduSTEM offers basic, intermediate  and advanced computer language programming to help them land jobs as software engineers or in data quality assurance. “Those that leave our company find pretty easy employment in the surrounding areas,” says Jeremiah Orians, Chief Technical Officer. 

The companies’ ultimate goal is to establish an infrastructure of smart, capable individuals with at least a moderate level of creativity. Orians says innovation is ultimately about using risk and accepting it as the cost of going business. And they hope that any risk they may be taking pays off, “By the number of people we have working, hopefully one of them will be the next Facebook or Google.” 

They are currently working with at least a dozen students they expect to graduate in the next year. “And at least of few of them,” says Orians, “have shown great potential to be employed.” 

Source: Jeremiah Orians, EduSTEM
Writer: Allison Monroe, Innovation News Editor

Life Saving Technology introduced to Tri-County ambulances

In America, someone has a heart attack every 34 seconds. Every minute someone dies from the same ailment. Every second counts when a patient in cardiac arrest is en route to the hospital. “The quicker we can get those arteries open, the better,” says John Dery, Sparrow's Associate Director of Critical Care Transport and EMS, “But the systems we have now take a lot of time.” 

Funded through a partnership between Sparrow and McLaren Greater Lansing, the wireless LIFENET system allows first responders to send patient information and ECG readings from the field to the hospital. This allows the hospital to prepare for the patient, helps reduce time to treatment and improves efficiency. 

All the ambulances in the Tri-Country area have been outfitted with this technology, a major benefit to those who may not live close to a hospital or medical facility. “They are getting state of the art care, rather than being sent to a small facility that can’t treat them,” says Dery. 

With the introduction of this technology and the growth opportunities it will present, qualified people with a knowledge of technology will need to be hired. The opportunities this, and all future technology that spins from it, present are limitless. Dery says, “Integrating technology into medicine is a huge opportunity.” 

Source: John Dery, Sparrow
Writer: Allison Monroe, Innovation News Editor

Uber comes to Lansing, changes transporation, creates jobs

Mayor Bernero was one of the first to utilize the newest mode of transportation to come to Lansing, Uber Car Service. An innovative way to catch a ride, users communicate to drivers through an app on their phone and even pay via credit card so no cash changes hands.

Lauren Altmin, a spokesperson for Uber says, "We want to change the way people connect with their cities and transportation."

Altmin says they were eager to come to Lansing as there was a high demand. They'd had many customers requesting a presence in Lansing through their app. And, she adds, "Lansing is an area that attracts a lot of innovative opportunities."  And Uber Ride Share is just that. The service available in Lansing, Uber X, is an affordable alternative to a Taxi Service.

Uber Partners, those doing the driving, essentially build their own small business, a small business that can create a decent income. Across the country, the Uber Platform is creating 20,000 jobs a month and while that may vary in Lansing, Uber is always looking for people who want to earn additional income.

Now they are focused on the future; on finding more users, drivers, and expanding their services. Altmin says they are looking forward to seeing it evolve. 

Source: Lauren Altmin; Spokesperson, Uber Ride Share
Writer: Allison Monroe, Innovation News Editor

Lightspeed Communications brings fast, affordable internet, jobs to Lansing

Lightspeed Communication's mission is to bring 1 and 10 gig speed internet into homes at an affordable price. Lightspeed is an internet provider that is building a brand new fiber optic network in cities around Michigan, starting in Lansing. "The internet is where most people get their media and information," says Jason Schreiber, CEO of Lightspeed. They want to make it practical and affordable.  

They are making a significant investment in Lansing and according to Schreiber, "No other carriers have made a move to make an investment in the state." The investment will lead to significant job creation and growth in Lansing. Lightspeed has recently hired 6 people to their construction team and as they prepare to build the fiber optic network they will need to hire even more.

 As they continue to grow and expand to other cities they will also need to add to other departments including marketing and IT. They expect to hire over 50 people in the next six months to a year as they make a move into other cities within the next year.

Schreiber says the response to the service has been overwhelming, signing up 1500 hundred homes in their first 6 weeks. "There is a tremendous need for this service in the area."

Source: Jason Schreiber, CEO Lightspeed Communications
Writer: Allison Monroe, Innovation News Editor

LCC Program teaches adults valuable, workplace skills

Lansing Community College is close to wrapping up a month long program meant to help adult students prepare for a better college experience and also better prepare them for the workplace.

LCC's Gateway to Success Adult Boot Camp, taking place until August 6th, is preparing adults that have been out of the workforce or education system to go back to school. They've brought in employers to help with the program who are interested in different strengths from different generations. Cathy Wilhm, Director, Center for Workforce Transition at Lansing Community College, says, "Education isn't just about learning skills, but also learning what employers are looking for."  Having particular skills may be useless if your potential  employer needs you to work with a team and you never have, "We are creating well-rounded employees," says Wilhm.

After completing assessments to identify possible career paths, students meet with program advisors to set goals. They will take courses related to those fields and also in Microsoft and Internet Basics. There will also be one-on-one learning sessions.

To help with the program, 6 faculty members were brought in and some of those were hired specifically for the program. "We have a ton of people that want in," says Cathy of the growth opportunities for next year. "We will continue to identify opportunities and meet employer demands."
 
Source: Cathy Wilhm, Director, Center for Workforce Transition at Lansing Community College
?Writer: Allison Monroe, Innovation News Editor

YMCA offers programs for refugee families

While the YMCA of Lansing has been working with refugee youth for a little over a year, they have recently been awarded a $15,000 grant from the Capital Region Community Foundation to extend that service to families. The Refugee Family Strengthening and Parenting Skills Program will begin mid-July at the downtown YMCA.

In the past, refugee adults only received about three months of classes and programming and then were expected to be self-sufficient. According to Kelly King, Executive Director of the Downtown Wellness Center, "There was a need to increase their skill set."

 The program will focus on hygiene, communication, family time and try to teach them what is acceptable in America while urging them to maintain their own traditions and cultures. The hope is that a large percentage of participants will stay on for further programming that will focus on finding jobs, interview skills, resume building, financial management and more.

To help make the program successful, King says they will be hiring translators and interpreters, a few Master's Students from MSU and an immigrant from Iraq to help with both programs. They have also hired on a refugee student from Burma.
King says, "We are really excited to help these folks succeed in the community and call Lansing their home long-term."
?
Source: Kelly King, Executive Director of the Downtown Wellness Center
Writer: Allison Monroe, Innovation News Editor

Michigan Council for Arts & Cultural Affairs introduces app to share Michigan art

A project that has been in the works for a few years, the Michigan Council for Arts and Cultural Affairs (MCACA) has introduced an app that will send tourists and residents on an art tour of Michigan.

According to John Bracey, the Executive Director of the MCACA, there is art all across Michigan that even residents don't know about. He wanted a way to let people know about that art.  The building of the app was made possible because of funds provided by the Michigan Economic Development Cooperation, and they made a connection with Venturit out of East Lansing to build it. Bracey says they were excited to be able to hire a local company.

The app will allow users to input their location and then show them the locations of all kinds of art from fountains to sculptures.  They will be able to view individual pieces or build a customized art tour. "The idea is to show a different image of the state of Michigan," says Bracey.

Once the app has been in use for a while, Travel Michigan should be able to provide numbers to show the impact it is having on tourism. While it may be indirect, it will hopefully allow people to visit new neighborhoods and cities and then visit local businesses in those areas.
?
Source: John Bracey, Michigan Council for Arts & Cultural Affairs
Writer: Allison Monroe, Innovation News Editor 

MEDC announces funds to support entrepreneurship, technology

The Michigan Economic Development Corporation (MEDC) announced the approval by the Michigan Strategic Fund of Entrepreneurial Service Provider Request for Proposals awards. These awards will, according to Paula Sorrel of the MEDC, go toward creating early stage technology companies and will also generate more than $15 million new investments in the state. "We are focused on creating a strong pipeline of companies," says Sorrel.

The funds are going toward entrepreneur services all across the state, and $500,000 is coming into Lansing through the Michigan State University Foundation and Spartan Innovations. The funds will be distributed over two years to help grow the GreenLight Business Model Competition. The last GreenLight Competition had nine universities compete, which according to Sorrel is an impressive number. She says it's the basis for a strong pipeline, a pipeline they hope to grow.

The MEDC tracked 30 new tech companies in the state last year, and the hope is that with these awards, that number will grow. "The tech sector is always evolving and we are trying to evolve with it," says Sorrel.

Other approved proposals came from programs such as, Invest Detroit, Ann Arbor SPARK, NextEnergy, BBC Entrepreneurial Training and Consulting, Inforum Center for Leadership, UofM Center for Entrepreneurship and the Michigan Venture Capital Association.

Source: Paula Sorrel, MEDC
Writer: Allison Monroe, Innovation News Editor 

Gourmet Gone Wild cooking class reconnects participants to hunting and fishing

The group Gourmet Gone Wild began with the goal of reconnecting people, particularly the age group of 20-40, to hunting and fishing. Many in the older generation are used to getting their own food, and there are programs to help the younger generation connect, but according to Ryan Griffith the program director, that age group got kind of lost.  And now Gourmet Gone Wild has introduced a cooking class to further that reintroduction.

The class will be a hands on experience, teaching participants how to tie a fly fishing line, prepare any salmon they may catch, cook the dish, and much more. It will teach participants how to go about getting the proper licenses, and once they have them, how to use them. "We are more than a foodie group," says Griffith, "our focus is on changing the perceptions of hunting and fishing."

The goals of the program and the class are to improve; awareness, image, opportunity and conservation. The success of the class, and the reach of these goals, can be measured by the sales of hunting and fishing licenses. If those numbers go up, the money is going back into the state, towards conservation, and they know the program is making a difference.

Source: Ryan Griffith, Gourmet Gone Wild
Writer: Allison Monroe, Innovation News Editor
319 Downtown Articles | Page: | Show All
Share this page
0
Email
Print
Signup for Email Alerts