Soulful Earth Herbals expands into REO Town location

Kathleen Parker’s Soulful Earth Herbals personal care products began when she made an herbal salve for her son when he was born. When other moms liked it, she turned her hobby of working with herbs into a business. 
 
“I formulate and craft products, doing infusions with herbs,” Parker says. “I don’t use the harmful ingredient you’ll find in many products on the shelves in stores.”
 
After seven years of operating Soulful Earth Herbals at the Lansing City Market, Parker is expanding into her own REO Town shop. She will be located in the Art Alley building where she’ll enjoy nearly quadruple the space of her original location. 
 
“It’s going to offer me an opportunity to completely move the business out of my home,” says Parker. “People will be able to see how the products are made, and I can better host classes and workshops.”
 
For Parker, choosing to open in REO Town makes sense for her as a nearby resident, and also allows her to be a part of a neighborhood she’s eager to grow with. 
 
“REO is a growing community,” she says. “They are really mindful about how they are growing. I  just feel that this is the kind of community I want to be a part of.”
 
Parker is currently in the process of moving out of her City Market space and will open in the Art Alley building in August. Soulful Earth Herbals will continue to be sold at the City Market though Sweet Seasons Orchards.
 
Enjoy this story? Sign up for free solutions-based reporting in your inbox each week.
Signup for Email Alerts

Related Company